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About Broccoli Rob

My Journey to a WFPB Lifestyle

My journey towards embracing this lifestyle began in 2017 when I was struggling with my own health issues.  I was diagnosed with Testicular Cancer at age 34.  I had a wife and 2 year old daughter at home and knew I had to make a change.  I did my research, and the science and all the data kept pointing to plants.  After making the switch to a plant dominant diet, I was amazed at the positive changes I experienced. I am now committed to helping others experience those same benefits.  The effect of each small change starts to compound and before you even realize what is happening, your body has transformed into the most efficient, energized and healthiest version it could be!

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My Process

My process for helping clients adopt a WFPB lifestyle is tailored to each individual's unique needs and goals. I offer one-month packages that include personalized meal ideas, shopping lists, and ongoing support on a weekly or monthly basis. Together, we will work towards your goals and make positive changes towards a healthier lifestyle.  I am also a licensed Food for Life Instructor through PCRM and teach various FFL series throughout the year.  You can find my teaching schedule here.

Live Your Best Life!

These are some highlights of my endurance events I've accomplished in the last few years.  Fueled 100% on plant based nutrition.

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